aixplain · 2026 – present
Taking an AI company into the Arab world.
A new market, two launches in one week, and an in-house PR desk. In English and Arabic.
RoleDirector of Production, Marketing & Communications
Team4
Years
2026 - Present
2026 - Present
LanguagesEnglish & Arabic
01 · Arabic market entry
In Arabic from day one.
aixplain's first push into the region: a regional developer relations hire, and campaigns written for Arab audiences, not translated for them.
2.4M+views on Instagram and Facebook
66K+link clicks to the product
02 · LEAP 2026, Riyadh
Two launches. One week.
Syriatel partnership
Syria's first advanced, Arabic-first AI infrastructure, for 12M+ subscribers.
Koder
An on-device coding agent, launched on the same stage.
252Kviews in five days
1,851new followers in five days
03 · An in-house PR desk
Leaders on global stages.
- LEAP & DeepFestHassan Sawaf · Mona Hamdy
- MIT KSC Annual ConferenceHassan Sawaf · Mona Hamdy
- Dialogue of ToleranceHassan Sawaf
- Money20/20Slot secured
- FIIHassan Sawaf
04 · The audience · Feb – Oct 2026
Paid, organic and PR, together.
4.5M+views and impressions
9,000+new followers in eight months
25×monthly Instagram follower growth